Membership Academy
Join Membership Academy Today for Access to this course:
Membership Content Strategy
This course is exclusively available to members of Membership Academy.
Lessons in this Course
- Intro to Membership Content
- Types of Deliverables
- Real Time Content
- Static Content
- Downloadable Content
- Community Content
- Deciding What to Offer
- Membership Content Models
- Content Models
- The Publisher Model
- The A La Carte Model
- The Stipend Model
- The Finite Model
- The Dripped Model
- The Package Model
- The Community Model
- The Prestige Model
- The Coaching Model
- The Hybrid Model
- Choosing a Content Model
- Avoiding Overwhelm
- Structure and Segmentation
- Content Streams
- Idea Generation
- Content Production Tips
- Encouraging Consumption
- Using Guest Contributors
- Content FAQs
- Course Summary
Get full access to the Creating Your Membership Content Strategy course when you join Membership Academy today!
All Academy Members Get Access To:
Immediate Access To Our Full Training Archive
We have a huge library of content for you to dive straight into as soon as you join, from full courses on topics ranging from gamification to membership management, to quick win tech tutorials and expert workshops that deep dive on a range of specific tactics.
Learn what you need, when you need to, from wherever you want.
A Step-By-Step Roadmap Taking You From Idea to Launch
Looking for a proven path to go from idea to launch with your membership site? Our unique Membership Roadmap will get you there.
With simple to follow steps guiding your through the process of creating a successful membership site, one step at a time.
No matter which stage of the journey you’re already at, simply follow the steps to plan, create and launch your membership site with ease
A Thriving, Supportive Community Of Peers
Our community is the heart of the Academy and the place to go for all your questions, asking for feedback, gaining support and getting to know other like minded membership site owners.
We may be biased but we happen to think our members are amazing with a whole range of skills and expertise, and they make the Academy forum an incredible resource to turn to 24/7.
And not only do we have our private forum - you can also connect with fellow membershippers on regular Quarterly Planning Calls and Member Mixers too.
Email Templates, Promo Blueprints & More
Ready-made resources, templates and cheat-sheets to help you implement and execute faster. Including:
- Legal Templates for terms and conditions, privacy policy and more
- Copy-and-paste Email Campaigns for everything from sales series to onboarding to cancellations & failed payments
- Our unique 90 Day Membership Planner to set & achieve big goals
- Sales Page Templates for popular WordPress page builders
- Campaign Blueprints for running successful membership promotions
- Content Creation SOP's to help you spend less time creating content
- Launch Planners to give your membership the best possible start
Plus a lot more inside our template library
...All of this and much more ONLY inside the Academy
Join Academy Pro for the ultimate level-up
Everything you need to make real progress with enhanced support and accountability.
Your Questions Answered Personally by Mike Morrison
Got a burning question about your membership and want to pick the brains of the foremost experts in the industry? Now you can!
As an Academy Pro member, you can send your question straight to Mike and he'll respond, personally, via video directly to your inbox.
PLUS you get access to our private coaching forum where you can ask us anything about planning, launching, or growing your membership.
An unmatched opportunity to get tailored advice and feedback straight from the leading membership expert.
Personal Feedback On Your Marketing Copy
Struggling to write the perfect sales page, emails, or content for your membership? Get personal feedback on your copy in our monthly Copywriting Clinic.
Simply send over your copy and our expert in-house copywriter will personally review it, providing tweaks, tips, and suggestions to ensure your words are primed to turn your audience into loyal members.
Live Calls With Fellow Membership Owners
Led by our friendly community manager, Hannah, our regular live calls are designed to help you to take action and receive support to grow your membership business.
Tap into a wide range of skills and expertise in a variety of niches by connecting with fellow membershippers on planning calls, mastermind huddles, and focused roundtable discussions.
PLUS monthly Member Missions, our incredible Memberoni theme and more perks ONLY for Academy Pro members!
Real People, Real Memberships, Real Success
“Just seeing how you're doing things with your membership site has inspired me to make many positive changes to my own. The course videos are also incredibly helpful, as is the member forum (with direct support from you both). The additional time that you have both given to help with ideas is much appreciated”
Mark Warner
TeachingPacks.co.uk
“I feel like I have a pair of mentors as I navigate the challenges of building my membership and starting my business. And the collective knowledge and help from fellow community members just adds to the tremendous value Membership Academy already is!”
Kevin Cheng
“You have saved me many hours of grief, saved me from missing out on important things I need to be doing that I didn't even know about and have rescued me when I've been overwhelmed and confused. You've helped me with things that probably seem small to you, but have been huge for me. My membership paid for itself within a few hours of joining.”
Kim McKenney
xcskination.com
“We just closed the doors on our small beta launch to 260 people and instantly turned it into a $20k a year business. The content and community inside Membership Academy made this launch much easier!”
Nigel Moore
TheTechTribe.com
“If you’re looking for the real deal these guys are it. They’ve helped me turn what was a 5 figure business into a 7 figure business… In under 12 months! If you’re trying to push your business to the next level then you simply can’t survive or grow without the sort of guidance and industry knowledge they bring to the table.”
Scott Devine
ScottsBassLessons.com
“Membership Academy was a total game-changer and gave me everything I needed to transition to the online membership world - the strategy, the technical guidance, the encouragement and the small details that make a good membership site great. I launched my new membership, and in one week it went from zero to over 1,200 paying members. The Academy played a HUGE role in that success. If you want to follow a proven path and stop spinning your wheels, then MSA is the BEST choice you can make.”
Brandon Vogt
ClaritasU
“When I first logged into Membership Academy I felt instantly at home. Finally there’s a place for membership site owners! My plan is finally starting to come together, and I am learning new ways to think about marketing and selling my membership. The Academy is a game-changer!”
Jackie Hernandez
SchoolOfDecorating.com
“You guys allowed me to launch my site within a few weeks instead of a few months! This is such a WONDERFUL community. With what you guys have helped me to build, I have a business with SO much more potential and WAY fewer walls to hit!”
Terra Dawn
UncorkYourDork.com
“Starting a membership site seemed incredibly scary. After joining Membership Academy, all of my fear and insecurities went away. Mike and Callie break it down into an incredibly simple process and offer support every step of the way.”
Craig Dacy
FundingFreedomU.com
14 Day No Questions Asked Money Back Guarantee
When you join Membership Academy you are fully protected by our 100% Satisfaction Guarantee. If you don't feel like you've received value and you decide you want to cancel any time within the next 14 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.
We're confident that you'll find the Membership Academy useful, and we won't make you beg or invoke any silly rules or conditions - if you're not satisfied within your first 14 days then we'll refund you without any fuss.
Get Instant Access to the Academy!
If you're ready to take your membership website to the next level by enrolling in the Membership Academy, simply choose your payment option below and click the button to join us...
Content and community access to:
- Membership Roadmap
- Growth Matrix
- Growth Gameplans
- Deep-dive Courses
- Advanced Masterclasses
- Email Templates
- Forum community
- Checklists & Worksheets
Recurring payment - cancel anytime in just 2 clicks of your mouse
Hassle-free 14 day money back guarantee
Everything from Academy Standard PLUS:
- Monthly Member Missions
- Pick Our Brains
- Private Coaching Forum
- Mastermind Huddles
- Monthly Copywriting Clinic
- Memberoni WordPress theme
- Regular Planning Calls
- Roundtable Discussions
Recurring payment - cancel anytime in just 2 clicks of your mouse
Hassle-free 14 day money back guarantee
Content and community access to:
- Membership Roadmap
- Growth Matrix
- Growth Gameplans
- Deep-dive Courses
- Advanced Masterclasses
- Email Templates
- Forum community
- Checklists & Worksheets
Recurring payment - cancel anytime in just 2 clicks of your mouse
Hassle-free 14 day money back guarantee
Everything from Academy Standard PLUS:
- Monthly Member Missions
- Pick Our Brains
- Private Coaching Forum
- Mastermind Huddles
- Monthly Copywriting Clinic
- Memberoni WordPress theme
- Regular Planning Calls
- Roundtable Discussions
BEST VALUE: Save $190 on Pro membership when you join on an annual subscription!
Hassle-free 14 day money back guarantee
All prices in US Dollars
Not Sure if Membership Academy is Right For You?
Membership Academy is NOT for everyone, and truth be told we’d prefer to help you figure out if it’s not right for you BEFORE you join rather than waste your time. So, let’s cut to the chase...
Who the Academy is For
Entrepreneurs who have an existing audience and want to better leverage their time and knowledge, whilst helping more people, by creating a membership site
Small business owners who want to get out of the time for money trap and start generating recurring revenue as an addition to or instead of their existing business
Existing membership site owners who want to improve their growth and member management and take their membership to the next level
People who haven’t built a business before but who are looking for the increased freedom and income a membership can provide - and are willing to put time and energy into making their membership dreams a reality.
Action takers who aren’t just going to watch some training videos and never implement. We provide the training and resources, but you still need to do the work!
Who the Academy is Not For
People looking for a get rich quick solution - if you think a membership site is going to make you rich overnight, we’re not the right choice for you!
Idea chasers - if you’re constantly chasing the next idea and never getting anything off the ground, this isn’t a fit for you. A membership site takes commitment and focus.
Anyone looking for a quick fix or not willing to dedicate time to a membership site. Memberships take time and effort to create and manage.
Someone who is looking for a done for you tech solution. We’re not a membership platform, we're not software, and we don't build your membership for you!
People expecting guaranteed results - we know what we teach works (because we’re doing it ourselves) but we can’t guarantee specific results from following our advice. I hate to break it to you, but no one can make that promise!
It might seem strange, us trying to talk you OUT of becoming a member - but truly if the Academy is not the right fit then neither of us benefit. We have a vested interest in your success (you won’t stick around long if we’re not helping, right?) - and that all starts by making sure the Academy is right for you before you join.
Get Instant Access to the Academy!
If you're ready to take your membership website to the next level by enrolling in the Membership Academy, simply choose your payment option below and click the button to join us...
Content and community access to:
- Membership Roadmap
- Growth Matrix
- Growth Gameplans
- Deep-dive Courses
- Advanced Masterclasses
- Email Templates
- Forum community
- Checklists & Worksheets
Recurring payment - cancel anytime in just 2 clicks of your mouse
Hassle-free 14 day money back guarantee
Everything from Academy Standard PLUS:
- Monthly Member Missions
- Pick Our Brains
- Private Coaching Forum
- Mastermind Huddles
- Monthly Copywriting Clinic
- Memberoni WordPress theme
- Regular Planning Calls
- Roundtable Discussions
Recurring payment - cancel anytime in just 2 clicks of your mouse
Hassle-free 14 day money back guarantee
Content and community access to:
- Membership Roadmap
- Growth Matrix
- Growth Gameplans
- Deep-dive Courses
- Advanced Masterclasses
- Email Templates
- Forum community
- Checklists & Worksheets
Recurring payment - cancel anytime in just 2 clicks of your mouse
Hassle-free 14 day money back guarantee
Everything from Academy Standard PLUS:
- Monthly Member Missions
- Pick Our Brains
- Private Coaching Forum
- Mastermind Huddles
- Monthly Copywriting Clinic
- Memberoni WordPress theme
- Regular Planning Calls
- Roundtable Discussions
BEST VALUE: Save $190 on Pro membership when you join on an annual subscription!
Hassle-free 14 day money back guarantee
All prices in US Dollars